Shiseido: Color Muse
INSPIRE. CREATE. COLOUR YOUR MUSE
At Shiseido, the company believes that beauty is not just an image, but a feeling felt when one loves themself.
Since opening their first research centre in 1916, the company has been committed to redefining beauty and discovering new technology and methodologies to embrace the beauty that every consumer beholds.
The Shiseido COLORMUSE range provides consumers with the possibility to be the muse themself, to be confident and go bold. Specially developed for Asian hair types, these highly vivid shades perfectly intermix for unlimited color expressions.
Company: Ogilvy Tokyo
Involvement: Video, print media and website copywriting